Reason #98 to hire O&E: You’re Either Drowning or Dehydrated.
All businesses big and small need copy and content writing, whether it’s professionally written blogs, creative social media posts, or polished eNewsletters current and potential clients will actually open and read. But is it in your best interest to hire an in-house writer? While some can afford to, for others, one more employee on the payroll is simply not an option.
Let’s take a deeper look at the costs involved with a new hire. The average salary for a full-time mid-level copywriter varies depending on where you live, but the median lies right around $80,000. According to a study from December 2022 by the US Bureau of labor statistics, the average cost of employee benefits in the private industry is $11.86 per hour worked. Don’t forget about onboarding expenses — first, the fees associated with posting a job, attending career fairs, or possibly using a recruiter to help in your search. Then once you find someone, your new employee will need a background check, training, an office setup, and more. When all is said and done, you’re likely to spend well over $100,000 annually to add a full-time copywriter to your team.
Of course, that’s assuming you have 40 hours of work every week for a copywriter. In every business there are natural ebbs and flows of work coming in. Sometimes there’s more work than one person can accomplish, and other times organizations find themselves redirecting team members to other tasks not technically under their expertise.
Got lots of writing work? Wonderful! Just hire very carefully. Only the special-est of writing unicorns can spend 8 hours a day, every day, on one subject, or even in one industry. Relying too heavily on one person quickly leads to employee burnout and turnover.
So, what’s the solution?
The team at Oxford & Em is a group of expert writers and editors who work as independent contractors. We charge hourly rates to do as much (or as little) work as our clients need. Sometimes we’re tasked with small, consistent jobs, and sometimes larger, more time-consuming projects come up. We give our clients the flexibility to hire us as an extended team, but only for as much as they need us.
This way, if an important networking opportunity is in the near future and you need your webpage refreshed, new brochures made, and some new content for your blog, we’ve got you covered and can share the load between us without burning out. And, during times when all you need are a few social posts and a quick newsletter, you aren’t paying someone to sit around most of the day browsing the internet.
A partnership with Oxford & Em is the perfect solution to the feast-or-famine reality in today’s business world. You can count on expertly written, quality copy when you need it, without the pressure and expense of a full-time employee.
What can we do for you? Contact us to learn more.